Let’s just face it; talking about giving is often the elephant in the room for churches. Yet, we all know what the Bible says about giving. It needs to be encouraged as an act of worship and given that importance and priority in our church.
But really, what are some practical ways we can encourage giving? One way to instill confidence in your givers is to send a thank you note to first time givers.
Everybody likes to be acknowledged
Sometimes it’s just nice to say thank you. I’ve never heard anyone that was upset because someone thanked them, even if it was for something they were supposed to be doing anyway.
It shows you are truly thankful and will be a good steward
One key difference between ministry and business is that you have little to no control over your income. A ministry in most cases is completely dependent on the financial gifts of donors and supporters.
For that matter, it is vital to let those who are donating know that you are truly thankful for their gift and you understand your dependency on their faithfulness and generosity.
It builds trust in your system
It shows givers that a system is in place to track every dollar that is given. Most people will assume something is in place, but go the extra step and show them the accounting process you have in place.
It’s a chance to share your vision
Vision usually costs money. People will give to things they believe in and usually give more in amount and frequency when they can see their money is going to a goal. Communicate your vision for your ministry and the God sized plans you have.
Use every chance to remind people of the vision and stay consistent with it.
Here’s a bonus idea, my friend Lance Johnson (@pastorlancej) at Skyline Church (www.skylinecc.com) also includes a book from Andy Stanley called Fields of Gold which talks about being a generous giver. It’s a nice touch to say thanks, but also reinforce the message about faithful giving.